Managing WordPress is easier than using any other tools for your website. WordPress is the best Content Management System (CMS) that is available for free at the same time. WordPress allows the user to install plugins that can improve a website like managing an URL redirection.
There are a bunch of plugins available on the WordPress repository. However, an average blogger only needs 15 plugins to supercharge their website.
One of the things that a plugin can do is to manage URL redirections of a website.
When publishing a post, page, or images on your website. Search engines index these pages and save it on their database. So if you delete a published content on your website, it will return a 404 error to your users.
That’s when you can install a plugin to help you manage or remove these 404 errors. This plugin will help you to redirect your deleted content’s URL to an existing webpage on your website. Most website owners redirect 404 pages to their homepage, I recommend doing the same.
Redirection, a WordPress plugin available for free on the WordPress repository. Just install and activate it to manage your URL redirections.
The plugin aims to make redirections easy and available for website owners who know less in coding.
Follow the steps below to install and activate Redirection.
- Hover to the ‘Plugins’ option on your dashboard’s left navigation bar.
- Click the ‘Add New’ option that shows on the left when hovering.
- Go to the search bar and type ‘Redirection’.
- Click ‘install’ and ‘activate’ it after installation.
The plugin was created and being developed by John Godley. Redirection page on the WordPress repository.
Alternatively, if you want an easier way to search it, just replace the URL to your website and navigate to it.
With more than a million installations, it guarantees to help you effectively with your redirection problem.
After installing the plugin. it should be accessible through the ‘Tools’ option on your dashboard’s left navbar. On there, you can now simply add a new redirection. To do this, follow the steps below.
On the source URL, you need to get your deleted content’s URL. Unfortunately, unless you save each and one of your contents’ address on your notes, you won’t be able to get your URL. Alternatively, I recommend listing down the URL of the content that you want to delete on your notes.
On the other hand, the target URL is the web address where you want to redirect your users when they access the deleted content. As mentioned above, I recommend redirecting your users to your homepage. However, if you just deleted that content and made a new copy somewhere on your blog, then you should redirect it to that address.
Here is the actual form where you’ll be applying the redirection.
After adding the required URLs, just click the ‘Add Redirect’ and you should be good to go.
Don’t take redirections too lightly, 404 errors make an impact on your website’s SEO. The thing that helps you rank higher on search engines. If you have a lot of 404 errors on your website, search engines will rank you lower on their results page (SERP).
Making sure that you redirect all your deleted content to a new existing URL on your website saves it from SEO issues. As a website owner, you don’t want that.
Also, if you don’t redirect your ‘dead’ URLs then you will end up losing a number of your visitors too. Most internet users close a website when they’re served with a 4o4 error or similar errors. It will increase your site’s bounce rate and will reduce your website’s revenue as well if you have implemented one.
It’s not just beneficial for your SEO, it also helps with your website’s security. Hackers sometimes use a website’s error page to initiate their attack. If one’s not careful, his website can be easily hacked by someone with certain knowledge.
If you want to improve your website’s security, I recommend managing all your redirections well. With the ease-of-use of this plugin, I can’t think of a reason not to redirect your dead URLs.
Thank you for reading this and I hope that it will help you to solve all your 404 error problems. If you have questions, I am always reachable using the comment form below. You can also reach me using the contact button on the navbar at the top of this website.
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